Guided brand builder

Build your brand guide
without feeling overwhelmed

Create a simple, professional brand guide for your business -- even if you are starting from scratch. Start with the essentials, get AI help when you are stuck, and expand into a full brand book at your own pace.

Start your brand guide for $99 ->
One-time payment · Lifetime access · Save and return anytime
Start with a simple Brand Snapshot
AI helps write your mission, voice & messaging
Upload your logo and brand images
Save your progress and return anytime
Export a polished PDF when you are ready
Keep building into a full professional brand book
Choose your starting point

Start simple. Go deeper when you are ready.

You do not have to finish everything today. Start with what you know -- and come back anytime.

Start here - 30-45 min

Brand Snapshot

Your essential brand foundations -- quick to complete, ready to use

Answer the most important questions about your business. Get a clean, one-page Brand Snapshot PDF you can start using right away.

  • Business name & what you sell
  • Who you serve
  • Brand personality & mission
  • Core message & tagline
  • Colors, logo & fonts
  • Social bio or website intro
Start your Brand Snapshot ->
At your own pace

Full Brand Book

Complete when you are ready -- no deadline, no pressure

Dive deeper with advanced sections organized into 4 levels. Build a polished, professional brand book you can share with designers, staff, and partners.

  • Audience personas & competitor positioning
  • Brand voice, tone & messaging pillars
  • Photography & visual style guidelines
  • Social media & marketing channels
  • Brand usage rules & do's & do nots
  • 24 total sections omplete brand book PDF
Explore the full brand book ->

Build the essentials first.
Complete the full guide over time.

The full brand book is organized into 4 clear levels -- so you always know what to do next, and nothing feels random or overwhelming.

Level 1

Brand Basics

  • Business overview
  • Target audience
  • Brand personality
  • Mission statement
  • Core message
  • Logo upload
  • Colors & fonts
Level 2

Brand Messaging

  • Tagline
  • Elevator pitch
  • Voice & tone
  • Messaging pillars
  • Offers & services
  • About section
  • Social bio
Level 3

Visual Identity

  • Logo usage rules
  • Full color palette
  • Typography system
  • Image style
  • Graphic elements
  • Brand do's & do nots
Level 4

Marketing + Growth

  • Audience personas
  • Competitor positioning
  • Marketing channels
  • Content ideas
  • Customer journey
  • Brand checklist

From idea to brand guide in simple steps

No design skills needed. Just answer the questions. You're building real brand clarity one step at a time.

1

Answer the easy questions first

Start with your business name, audience, personality, colors, and core message. Start with what you know -- no pressure.

2

Let AI help you write

Stuck on your mission, tagline, voice, or messaging? Use the built-in AI assistant to draft ideas -- instantly, with one click.

3

Save your Brand Snapshot

Download a simple starter guide you can use right away -- before you have completed everything. Your starter guide is almost ready.

4

Keep building when you are ready

Go deeper with the full brand book levels and export a polished professional PDF. No deadline, no pressure, no rush.

What you get

Everything in one guided workspace

Step-by-step brand builder with guided prompts -- the kind of brand clarity that used to cost thousands.

Guided brand prompts

Every section comes with context, examples, and placeholder text so you are never staring at a blank field wondering what to write.

AI writing assistant

Not sure what to write? Let AI draft a starting point for your mission, tagline, voice, messaging, and more -- with one click.

Export to PDF

Download a polished, professional brand guide PDF -- ready to share with designers, staff, or partners whenever you are ready.

Logo & asset uploads

Upload your logo, fonts, and brand images directly into your workspace -- everything in one organized place.

Save and return anytime

Your work is saved automatically. You do not have to finish everything today -- come back whenever you are ready, no expiration.

Skip, defer, or use AI

Every section lets you "Answer now," "Use AI to help," "Skip for now," or "Mark as not needed" -- so you never get stuck.

Pricing

Choose the brand-building path that fits you best

Start simple with the DIY Brand Suite, or choose a guided option when you want extra support, expert feedback, or help turning your ideas into a polished brand direction.

DIY Brand Suite Available now
DIY Brand Suite
$99
One-time payment · Lifetime access

Create your brand guide at your own pace with step-by-step prompts, AI writing support, uploads, save-and-return access, and PDF export.

Best for Business owners who want a simple, affordable way to create their own brand guide.
What’s included
  • Brand Snapshot starter path
  • Full Brand Book builder
  • AI help for mission, voice, tagline & messaging
  • Logo and image uploads
  • Save and return anytime
  • Export your brand guide as a PDF
Start your brand guide →
One-time payment · No subscription
Brand Suite + Review Includes professional review
Brand Suite + Review
$299
One-time payment

Build your brand guide, then get a professional review and polish. Perfect for business owners who want to create their own brand guide but still want expert eyes on the final result.

Best for Business owners who want to DIY their brand but still want professional feedback before using it publicly.
What’s included
  • Full Brand Suite access
  • Brand Snapshot and Full Brand Book tools
  • AI-guided writing support
  • Professional review of your completed brand guide
  • Feedback on messaging, visuals, audience & clarity
  • Light copy polish for key brand statements
  • Written recommendations with next steps
  • PDF export of your completed brand guide
Get Brand Suite + Review →
Done-With-You Session Includes 90-min guided session
Done-With-You Session
$499
One-time payment

Work through your brand with a coach in a guided 1-on-1 session. Perfect for business owners who know they need brand clarity but don’t want to figure it all out alone.

Best for Business owners who feel stuck, overwhelmed, or unsure how to define their brand on their own.
What’s included
  • Full Brand Suite access
  • Pre-session brand intake
  • 90-minute 1-on-1 guided brand session
  • Brand clarity and messaging support
  • Review of visuals, colors, fonts & logo direction
  • Refined mission, message & brand personality
  • Post-session polish and written recommendations
  • PDF export of your updated brand guide
Book Done-With-You Session →
Not sure where to start? Begin with the DIY Brand Suite. You can upgrade to a review or guided session when those options become available.